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Technicolor

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The color process company whose three-strip camera and dye-transfer printing, introduced in the early 1930s, gave Hollywood its saturated golden-age color, The Wizard of Oz and Gone with the Wind among its showcases. Its consultants policed how color could be used on screen for two decades.

Facts
Introduced Year
1932 1
The three-strip process debuted in Disney's cartoon Flowers and Trees, 1932; earlier two-color Technicolor processes ran from 1917 to the 1920s.
Origin
Technicolor's three-strip process, Process 4, debuted with Walt Disney's Silly Symphony short Flowers and Trees in 1932, after Technicolor executive Herbert Kalmus persuaded Disney to shoot it in the new process. 2
Cross-Tradition Connections

In Medium

Sources
1. Encyclopedia Britannica
Encyclopaedia Britannica, Inc.View the Source
2. Wikipedia
Wikimedia FoundationTechnicolor, Early adoption by Disney section
Quote, Technicolor, Early adoption by Disney section
Kalmus convinced Walt Disney to shoot one of his Silly Symphony cartoons, Flowers and Trees (1932), in Process 4, the new three-strip process.
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